Are Fitness Franchises Profitable in 2022
The Camp Transformation Center continues to expand in 2022 picking up right where it left off last year. In 2021 there were over 103,626 gyms, health and fitness clubs in the US alone. That is an increase of 1.6% from 2020 and a 28% increase since 2010. This continued increase of gyms and health clubs has created more competition within the industry. With no signs of slowing down many wonders if it is possible to open a gym and still be successful. For many that success is defined as profitability and scalability. A great way to create an advantage in the market is by opening a franchised business, especially one that has a competitive advantage or a distinguishing niche within the saturated fitness landscape.
You may ask yourself; how does one go about doing this and what is the advantage to a gym franchise? Why does a franchise have the potential to be more profitable than a standalone location? To understand the benefits of franchising, you first need to understand what a franchise is. A franchise is a business whereby the owner licenses its operations – along with its products, branding, and knowledge – in exchange for a franchise fee. The franchise owner owns the business but is following the franchisor’s proven business systems, templates, and organizational framework. The advantages to the entrepreneur opening the new business are they will save time and money.
A gym franchise can be beneficial to all parties involved. The franchisor gets to expand their business while the franchise owner gets to own a gym with brand recognition, an established customer base, and a professional marketing team to attract new customers. Additionally, if the franchise is SBA approved the franchisor may be able to assist with the loan process.
The Camp Transformation Center has a robust franchise system as we have been in business for over a decade. We have established ourselves as the premier fitness franchise in the weight loss niche and continue to grow year over year. As an industry leader in our niche, we are constantly evolving the brand to meet the current needs of the modern fitness consumer. Our 6-week challenge, 21-day programs, and multiple revenue streams has made us a unique offering within the fitness industry. New technology within our brand has made us more competitive in our customer experience.
Our proven marketing, lead generation, and customer acquisition strategies will give new franchise owners a clear advantage over the mom and pop (non-branded) competition within their market. Franchise owners have a professional team running their marketing. With high-end and professionally shot images and videos your ads will stand out from the competition. With retargeting, email, and geo-fencing components you’ll constantly have new leads interested in joining your facility.
Additionally, The Camp Transformation Center franchise is SBA approved making financing your new business venture much easier than if you were to open a non-franchised startup. We have banking partners that we have worked with for over 5 years. They are familiar with and confident in our business models as they’ve seen our success firsthand. If you love fitness and are passionate about inspiring your community through health and wellness then CLICK THIS LINK to learn more about franchising with The Camp.
